Investor Perception Study, Canada 2010
The extensive research findings for this year's awards has been compiled in the Investor Perception Study, Canada 2010. The report includes verbatim comments from analysts and portfolio managers on their selections as well as their thoughts on many other IR topics.
To order your copy download the order form or contact Brigitte Toledano at +1 212 430 6861.
How the winners are chosen
September 2009: The sample selection
Thomson Reuters provides details of some 2,000 buy-side and 950 sell-side professionals based in Canada and covering Canadian equities. Equicom provides details of a further 300 analysts and portfolio managers focused on small caps. From this data, independent research firm Mary Maude Research produces a representative sample of the Canadian investment community.
October – November 2009: The survey
The researchers conduct in-depth, 15-20 minute telephone interviews with some 250 portfolio managers and analysts. Many of them take part in the study year after year, but there are new respondents each year as well.
To provide context for the research, as well as valuable insight into the thinking of investment professionals, the researchers start by asking about topical issues, such as how Canadian IR teams performed during the financial crisis. They then move on to discussing specific areas of IR with respondents asked to nominate three or four companies in each category.
November 2009: Results analysis
Once the survey stage of the research is completed, it’s all math. The companies with the highest point scores make the short lists for the awards categories. Using lists of Toronto Stock Exchange and TSX Venture Exchange issuers provided by TMX Group, the researchers analyze certain categories according to market cap. They also screen the results by industry to identify the top IR performers in each sector. All this ensures a transparent, independent set of results IROs can trust as a valuable benchmarking tool.
December 2009: Nominees announced
IR magazine receives the results in December 2009 and contacts all nominated companies to give them the good news.
The nominee list is then published to the entire Canadian IR community a month before the event.
February 17, 2010: Winners announced
And finally... on the night of the awards ceremony, the names of the winners are revealed and they receive their coveted trophies.
February 18, 2010: Report published
The results and analysis, along with verbatim comments from respondents and rankings of the leading companies – in overall terms as well as by sector and by category of IR activity – are compiled into a comprehensive report of the survey and published as the Investor Perception Study, Canada 2010 the day after the awards.
To order your copy please contact Brigitte Toledano at +1 212 430 6861.
Find out more about IR magazine investor perception studies here