CorpComms 100 - Agenda

8.45 am Registration & coffee

9.10 am Introduction & welcome

Helen Dunne, Editor, CorpComms

9.15 am Harnessing the power of social new media to generate measurable results

As the media becomes increasingly fragmented, maximising the impact of new media channels is a challenge faced by all corporate communicators. This session examines how to successfully embrace new media channels as a method of communication.

Ted Hunt, Digital Manager, Innocent Drinks

Questions from the floor

10.00 am Coffee break

10.30 am How companies are working with NGOs to help shape their corporate strategies

Panel discussion on working with NGOs featuring:

Robert Nuttall, formerly Head of Internal Communications, Marks & Spencer
Simon Warr, Director of Communications & Public Affairs, Jaguar and Land Rover
Sam Barratt, Head of Media, Oxfam UK

11.30am Comfort break

11.45 am Keynote address on PR and its influence on the media

Nick Davies, Journalist and author of 'Flat Earth News'

12.15 pm Panel discussing Nick Davies’ findings

Ian King, Business Editor, The Sun
Simon Lewis, Group Corporate Affairs Director, Vodafone

1.00pm Lunch

2.00pm Second Life- the next frontier in communications?

Peter Dunkley, Depo Consulting
David Naylor, Partner, Field Fisher Waterhouse LLP

Q&A on Second Life

2.50 pm Coffee break

3.10pm Crisis management in practice

Geoff Lancaster, Associated British Foods

Questions from the floor

4.00pm Close of conference and drinks reception