Who are the judges?
The awards will be judged in September 2008 by a panel of communications experts and senior members of relevant trade bodies and associations. The financial and business media relations award will be judged by a panel of journalists.
What is the judging process?
After the entries are received and catalogued, the executive summaries will be sent to the judges for them to make an initial assessment. In September the judges will come together in a series of panel sessions where the entries will be discussed, the supporting material looked at, and shortlists selected.
What are the judging criteria?
More than anything, the judges will be looking for demonstrable and qualitative results – so be sure to explain how success is measured in each project, and provide (where possible) hard data, such as return on investment, to support the statement. The judges will also consider the clarity, structure and presentation of each submission, and the creativity and effectiveness of the solution.