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IR Magazine offers industry service providers a variety of ways to interact and connect with your target market, from simple banner ads to thought-leadership white papers to speaking engagements at our live events. Contact us today and get a complimentary custom marketing plan for your company that will bring in qualified leads and build brand awareness.  

Advertorials

Advertorials are a great way to feature more content than a traditional ad can convey, with an editorial “look and feel” to them. Convey your expertise on a chosen topic, include quotes from clients and personalize your message with photographs of key individuals at your company.

Benefits include:

  • Page designed in the editorial style, with your corporate colors, logo and company contact details
  • Assistance by our editorial team to craft your message, as needed
  • PDF of the supplement
  • 500 reprints for your direct marketing, trade shows and sales collateral

Topics include:

  • Buy side and sell side
  • Corporate access
  • Corporate governance
  • Disclosure & regulation
  • Earnings calls & financial reporting
  • Proxy voting & annual meetings
  • Shareholder targeting & identification
  • Social media
  • Stock exchanges & listings
  • Sustainability

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Print Ads

With an advertisement in IR Magazine, you position your message in front of our high-level audience of decision makers each month. Consistently build brand awareness each month with your targeted message in both the print and digital editions of each magazine. Our interactive version gives you the additional value of enabling our readers to click through directly to your website.

Full-page ad
Half-page ads

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Supplements

Special supplements are printed throughout the year to target issues of particular interest to our readers. Service providers sponsor a supplement by featuring their thought-leadership piece, advertorial or traditional ad within the supplement.

Benefits include:

  • 2 page thought leadership feature within the supplement OR traditional page ads
  • Distributed via print and digital
  • 24/7 viewing on www.irmagazine.com
  • Leads from downloads sent directly to you
  • Sponsorship of a mini-survey, including an executive summary in the publication
  • Client case study report to showcase your services and areas of expertise

If you have a subject you’d like to promote in a special publication, please let us know and we will work with you to achieve your goals.

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Inserts

Grab our print readers’ attention the minute they get the magazine by inserting your marketing collateral into the polybag in which the magazine is delivered. Whether it’s a calendar of upcoming events you want to promote, an important announcement, a membership drive, or your glossy new brochure, inserts are an affordable way to catch someone’s attention.

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Belly Bands

Before our readers can even crack open the spine of the magazine, your company’s compelling message is boldly communicated by a belly band wrapped around your selected issue. This feature is especially great to kick off a new marketing campaign or stand out from the crowd during industry conferences’ extra magazine distribution.

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For custom pricing or other questions about marketing to the IR Magazine audience, contact us.

White papers / Topic sponsorship

Be the exclusive sponsor of an online section of www.irmagazine.com and make your company the go-to specialist for that particular topic. With excellent industry web traffic and increased time spent on site by users, our website is the key place to demonstrate your expertise in front of this high-level audience.

This is among the most cost-effective ROI marketing solutions in the industry today. On a cost-per-lead basis, this program is competitive with traditionally low-cost solutions such as Google AdWords yet delivers higher-quality leads because of the registration component (as opposed to just directing a person to your website). Exclusive sponsorship of one of our online topics includes all newly published stories as well as thousands of articles in our extensive archive.

Benefits include:

  • Weekly emails with contact information of prospects who have downloaded your white paper/report/guide/research.
  • Monthly push-promotion of the white paper/report/guide/research via special report e-newsletters.
  • Banner ad exclusivity on the home page of your chosen topic and all articles tagged within that topic
  • Logo + sponsor statement on the home page of your chosen topic and all articles/pages tagged within that topic.
  • Client Care Calls – monthly review of your performance by our team with valuable suggestions on how to sustain or improve performance

Topics include:

  • Buy side and sell side
  • Corporate access
  • Corporate governance
  • Disclosure & regulation
  • Earnings calls & financial reporting
  • Proxy voting & annual meetings
  • Shareholder targeting & identification
  • Social media
  • Stock exchanges & listings
  • Sustainability
Sponsored topic page with exclusive content
Special report download form

Get rates

Banner ads

Capture the attention of our ever-growing web visitors with your compelling, interactive banner ads. Drive traffic directly back to your homepage or targeted marketing page. This is one of the most cost-effective ways to build brand awareness and we can tailor a banner ad campaign to fit any-sized budget.

We offer two venues for your banner ads:

Website: put your banner ad campaign in full rotation on the website homepage and any unsponsored topic sections.

E-newsletter: make sure your message gets into their inboxes by sponsoring a top, middle or lower banner ad that is paired with our editor’s weekly or monthly features.

Homepage with leaderboard and medium rectangle banner ads
Editor's pick newsletter with banner ads

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Service Provider Directory

Position your company as the go-to source in your field of expertise with a listing in our IR Services Directory. As a one-stop reference for IR professionals looking for a service provider, the directory provides you with two options to promote your company to our audience of decision makers:

Basic listing: Company name, URL and area of practice
Enhanced listing: all the benefits of a basic listing plus:

  • Company logo in color, hyperlinked to your website
  • Full contact details with links
  • Higher positioning and premium listing design
  • Company description to promote what sets you apart from the competition
Basic listing
Enhanced listing

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For custom pricing or other questions about marketing to the IR Magazine audience, contact us.

IR Magazine’s events program continues to attract record numbers of attendees. Every year our global events such as awards, conferences and think tanks reach thousands of IR professionals. Much of this success is due to the strength of partnerships with associations, industry experts and service providers. We provide sponsors with a wide range of benefits, both pre and post-event: thought leadership, branding, lead generation and networking opportunities. Through your participation in IR Magazine events, you will gain tangible returns on your marketing and advertising investments.

Awards

The IR Magazine Awards are held in six financial centers worldwide and are the definitive benchmark of IR excellence. These awards are one of the biggest events in the IR calendar and the benefits and international exposure of sponsoring an award is considerable.

Benefits include:

  • Company branding on all pre-event marketing materials (print and online)
  • Full company branding (logo, bio, URL) on Sponsors section of event webpage
  • Advance notice of the nominee list before general release
  • Company representative to present an award on stage, picture taken with winner
  • Company name engraved on trophy next to winner’s name
  • Company branding on-screen while presenting the award
  • One table of 10 at the award dinner
  • 20% discount on the table price for any additional tables booked
  • One full-page, color advertisement in the special awards program, distributed at the awards ceremony
  • Company branding on the post-event article published in IR Magazine

Award regions:

  • Canada (February)
  • United States (March)
  • Europe (June)
  • Brazil (July)
  • China (December)
  • South East Asia (December)

For information about award categories, judges, venues and other information, click here

Get rates

Webinars

Our webinars allow you to save both time and money while reaching IR professionals around the world. Each webinar provides the event sponsor with demonstrable ROI: a database of engaged leads, opportunities to poll the audience on key issues to help your future targeting, and a range of exclusive branding opportunities to align our company with the area of specialty discussed.

Benefits include:

  • Exclusive webinar sponsorship
  • Full contact details for all opted-in registrants
  • Branding with links on: event website; registration page; live event screen; hosted recording page post-event
  • Opportunity to ask a question to all registrants at registration
  • Opportunity to block certain domains from registering
  • Opportunity to provide a relevant speaker on the panel
  • Moderated by our world-renowned editorial staff
  • Branding on webinar article in IR Magazine featured after the event

If you have a subject you would like to feature in a webinar, please let us know and we will work with you to achieve your goals.

Get rates

Conferences

IR Magazine Conferences have been providing high-quality industry updates, education and networking for regional IR communities around the world for more than a decade. Sponsors of these events position themselves as thought leaders in their area of expertise, and work closely with our event and editorial teams to produce a compelling subject area for attendees. This then provides an excellent starting point for your discussions with the corporate audience during the conference’s extensive networking opportunities.

Benefits include:

  • Company branding on pre-event marketing materials (print and online)
  • Opportunity to assist with theme development and program agenda, including the potential to have a speaking position.
  • Full company branding (logo, bio, URL) on Sponsors section of event webpage
  • Conference passes to give to key prospects/clients/your company representatives
  • Exposure to a captive and senior-level audience
  • Company branding on the delegate pack, distributed to all delegates at the event
  • Your featured insert inside the delegate pack
  • Exhibition stand at the conference, positioned to enable your company to network and meet with the conference delegates
  • Full attendee list following the event

For information about upcoming conferences, click here.

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Round Tables

IR Magazine Roundtables bring together a select group of experts and opinion leaders to discuss the latest thinking around a particular ‘hot’ topic. The findings of this group are disseminated widely through the magazine, website and weekly e-newsletter. The sponsor is involved with the entire process and thus has the opportunity to position its company as enlightened thought leader in its field.

Benefits include:

  • Collaboration with IR Magazine editorial staff on topic
  • Custom invitee list drawn up by IR Magazine and sponsor
  • Company logo on all pre-event marketing material (online and print)
  • Company logo on all event literature (online and print)
  • Company logo included on all roundtable signage
  • Sponsor noted as “In Association With” IR Magazine
  • Senior- level representatives from your company in attendance
  • IR Magazine will produce a four-page feature in association with sponsor, reporting the discussion and conclusions reached. This will be featured in the hard copy and digital editions of IR Magazine and will also be available online.

To get more information on how we can create a custom round table for your company, contact us.

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Think Tanks

IR Magazine Think Tanks provide an innovative, interactive and highly regarded event format to the IR industry. At these exclusive events, we invite only senior-level IROs to attend, and the only service providers are our limited number of event sponsors.

For each sponsored session, between three and four industry leaders introduce the topic before participants break out into small roundtable groups to discuss the issues. To finish, each table reports its conclusions to the whole room. Our editorial and events teams will work with you to develop your session’s topic.

These exclusive events offer you unparalleled access to a high-level, engaged audience. We invite only one sponsor operating within that area of expertise, so you don’t have to compete for audience attention.

Benefits include:

  • Exclusivity within your area of expertise
  • Exposure to a captive and senior-level audience
  • The opportunity to assist with theme development and program agenda, including the potential to have a speaking position.
  • Adviser involvement with the invitation process
  • Company logo on all pre-event marketing material (print and online)
  • Company logo on all event literature (online and print)
  • Opportunity to include an insert in the Think tank delegate pack
  • Full company branding (logo, bio, URL) on Sponsors section of event webpage
  • Company logo included on all think tank signage
  • Agreed number of passes for senior- level employees from your company to attend and partake in the group discussions
  • Delegate list provided prior to event
  • Company logo to be included in IR Magazine’s write-up following the event
  • Feedback report taken from delegate post-event survey

Get rates

View upcoming and past events here

 

For custom pricing or other questions about marketing to the IR Magazine audience, contact us.

IR Magazine is committed to educating IR professionals around the world and is proud to partner with these groups, organizations and associations.  

Be a part of the global commitment to education and excellence in IR – contact us for affiliation opportunities.

Research Report Sponsorship

IR Magazine’s research division offers your company exclusive sponsorship of a research report to position your brand as a thought leader and advocate of IR knowledge and best practices. We begin by surveying thousands of IR professionals, which results in a large, composite base of data from we then dig down deeper into certain subjects, asking more questions, gathering more answers, and then finally publishing an in-depth research report. Service providers who sponsor these reports are pairing themselves with the vital information that IR professionals need.

Benefits include:

  • Exclusive branding on the cover of the report
  • Sponsor statement including contact details
  • Supplement included in all print and digital editions of IR Magazine
  • Feature news article to appear on website
  • Extensive social media marketing outreach
  • Opportunity to add a webinar or roundtable to your package at a significant discount

Topics include, but are not limited to:

  • US say on pay: when two worlds collide
  • Technology use by IROs
  • Global IR budget and team structure
  • The bigger picture: macroeconomic factors in European IR
  • Russian IPO roulette: choosing between Europe and Asia
  • Annual reports, ESG reports and hybrids
  • Crisis management: how survivors managed the risks to reputation, investor confidence and the bottom line
  • Global profile of top IROs.
Get rates
Global Roadshow Report 2013

Download our study, Global Roadshow Report 2013, sponsored by Bank of America Merrill Lynch, to see how your sponsorship will appear.

Custom Research Reports

The IR Magazine research team is happy to engage with sponsors in the production of reports tailored to your individual specifications. Our bespoke reports can range from one-page briefings to comprehensive thought-leadership reports that draw upon extensive primary data and contextual analysis.

We have experienced researchers and editors available to discuss suitable subject matters with sponsors and we are equally flexible should sponsors wish to take the lead on originating and developing research ideas.

Contact us today to discuss prices, topics and timing.

Get rates

For custom pricing or other questions about marketing to the IR Magazine audience, contact us.

With a history over 25 years in the making, IR Magazine is the only truly global monthly publication helping service providers keep IR professionals up to date about industry developments, best practices, and showcasing their products and services via editorial, ads, research and events. It’s no wonder that our long-time advertisers stay with us and new-to-the-industry players approach us for marketing advice. Let us help you take your marketing campaign to the best level it can be – contact us today.

As a company with an international footprint, I appreciate that I can reach everyone I need to in the IR world via IR Magazine. We initially started off small with a page ad here and a banner ad there, but soon found that a broad, planned consistency in our marketing portfolio meant that our audience was more receptive to our discussions when we approached them with our products and services – they’d already seen the ad, read our white paper, heard one of our experts speak at a Think Tank and saw us on stage at the awards!
— Head of Marketing & Communications, proxy advisory services company

Who has advertised in IR Magazine?

Want to learn how we can help you reach key decision makers in the IR industry? Contact us today.